US Endoscopy Sales Literature

US Endoscopy had parted ways with their designer (funny thing about showing up at 10am and leaving at 3pm). With a large number of products, programs and trade shows to support, they developed quite a backlog of work. I was brought in to take care of things. I designed and produced product logos, brochures and trade show graphics, provided illustration, scripted, filmed and edited an intro movie for a sales convention about their history, oversaw printing and periodically washed dishes left in the kitchen sink.

While their previous designer was actually working, he designed a corporate look based entirely on copyrighted corporate imagery from a corporation that was not US Endoscopy. I redesigned the background to have a similar feel, but based it on US Endoscopy branding images. I then wrote a series of Photoshop scripts to process images to maintain the corporate look, but to be distinct to each application. I also worked through color consistency issues with their print suppliers.

US Endoscopy Sales Literature